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How to take time off & maintain a great client experience image

December is just around the corner, which means that it is time for me to prepare to step away from my business to enjoy the holidays by slowing down and being with my family. Honestly, the thought of stepping away from my business, even just for a couple of weeks, kind of scares me. Running […]

How to take time off while maintaining a great client experience

Business Tips, Copy

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How to boost sales with these 6 powerful psychological tactics 3

When it comes to writing copy, is your goal just to entertain and/or educate? Yes, these are two essential aspects, but you also need to make sure your copy does one other thing –> CONVERT!  Conversion copy (aka the words on your website and sales pages) isn’t the same as other types of writing. I […]

How to boost sales with these 6 powerful psychological tactics

Copy

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What you need to do before working with a copywriter-3

Yay, you’re ready to hire help! How amazing does that feel? I really think that copywriting is one of those things that most business owners never really signed up for but still need to be good at it. Why? Because you need words to sell. While outsourcing your copywriting to a professional copywriter can save […]

What you need to do before working with a copywriter (and how to know if you need one)

Copy

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how to update your website copy the right way

Do you secretly wish your potential clients would check out your social media channels instead of your website? Are you a liiiittle embarrassed with your website copy and know that it doesn’t convert, but really have no idea where to start?  Don’t worry, you’re not alone – we have all been there!  In today’s blog, […]

How to update your website copy the right way

Copy

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3 Things Your Brand Messaging Needs To Win Dream Clients-3

Do you feel like your copy just isn’t working for you? Go back to your messaging.  But first… what is a brand message? Brand messages and mission statements often get mistaken for each other. Your mission statement describes what you do and the transformations your products or services can deliver. Your brand message involves much […]

3 Things Your Brand Messaging Needs To Win Dream Clients

Copy

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I’ve experienced it. You probably have too. That moment when you publish a killer blog or Instagram post and anxiously wait for your first comment to pop up so that you can actually engage with your audience, but you only hear one thing…crickets.  As much as I wish people would be social on social media […]

Three social media copy hacks to maximize engagement

Copy

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